Etiquette and Luxury Attitude in Customer Service

Learn the tactics for creating a luxuriously memorable experience through every word and gesture.

WHO IS THE COURSE FOR?

Business Owners/Managers who desire to enhance their understanding of the contemporary luxury market and enhance the customer service of their teams.

Operational Employees who are seeking to upskill their customer service for luxury-tier clientele.

Entrepreneurs who are developing a new luxury business and want to learn how to create a complete customer experience.

WHAT YOU’LL LEARN

•How etiquette and attitude play specific, important roles in the luxury market

•How to analyse the different dimensions of a ‘luxury attitude’

•How to create a luxury experience

•How to foster brand loyalty through customer experience

•How to respond to delicate situations

COURSE OUTLINE

Module 1: What is luxury?

Module 2: Understand your luxury customers

Module 3: Principles of luxury

EXPERT

Dr. Estelle Dinh possesses a very impressive biography for a 30-year-old, with a strong track record across luxury hospitality, wealth management, private banking and other related sectors.

Listed in Forbes Monaco’s 40 Under 40, she is CEO of Attixs Global Collection S.A. and a professor at both the International University of Monaco and Glion Higher Institution of Education in Switzerland. As an academic, she lectures on luxury branding and marketing, luxury services, etiquette, and customer service attitude for the luxury market. A founding member of multiple exclusive private clubs and royal balls under the patronage of European royal families, she’s known for her coaching in international social etiquette and European dining etiquette.